16+ years in the electric industry — from national control rooms to AI-powered grid modernization for utilities across North America.
Guiding utilities through the digital grid evolution — from the control room floor to future-ready modernization strategy.
I bring over 16 years of experience in the electric industry, with a strong focus on Smart Grid technologies. For six years I served as a Control Room System Engineer in the G&T sector, gaining first-hand insight into how operators handle complex, high-stakes scenarios.
Within Schneider Electric's SME team, I contributed to the ADMS/DERMS product organization — playing a pivotal role in the development, implementation, and deployment of EcoStruxure solutions for customers worldwide.
Today I provide strategic consulting to utility clients: selecting optimal solutions, facilitating technology migrations, and shaping Smart Grid modernization strategy, while forging partnerships with the industry's leading vendors.
Leading a grid modernization team working across:
Languages: Spanish (native) · English · French
A career across utility operations, product engineering, and top-tier consulting.
Leading multidisciplinary teams implementing smart grid technologies for electric utilities. Technical lead on high-impact projects; guiding control center modernization; growing alliances across EMS, ADMS, DERMS, APM and GIS platforms; co-leading Control Center of the Future, DERMS enablement, and GenAI integration into grid operations. Utility account leadership across the US & Canada. Currently leading the implementation of one of the industry's most unique behind-the-meter (BTM) EMS solutions to orchestrate one of the largest AI data centers in the U.S. (Project Kilby, West Texas).
Redefined smart utility digital grid advancement and modernization strategy. Led utility accounts in the US & Canada on upgrade strategies, new ADMS/DMS implementations, APM integration, and standalone OMS/DERMS solutions; drove thought leadership, offering strategy, and presales.
Owned digital grid innovation and transformation offerings; technical lead on utility projects; partner/alliance engagement across EMS–ADMS–DERMS–GIS–APM platform providers.
Developed, implemented and deployed the EcoStruxure ADMS solution for customers across the global market — helping system operations optimize and control the electric grid safely and reliably. Deep operations expertise across OMS, ADMS, DMS, SCADA, EMS, GIS, DERMS and AMI.
Principal engineer during the deployment and start-up of the national SCADA/EMS. Built the Real-Time Load Control Platform for the National Load Dispatch and developed the operator training simulator for the National Electro-energy System (SEN).
57 endorsed skills on LinkedIn — here's the core of the toolkit.
A selection from 12 major projects across three continents.
Leading the implementation of a first-of-its-kind behind-the-meter EMS orchestrating one of the largest AI data centers in the U.S. — 2.5 GW of dedicated, co-located natural gas generation in Reeves County, TX, powering a Microsoft-operated hyperscale data center.
Led the engineering group that designed Austin Energy's underground downtown meshed network into the SE ADMS — resolving 25+ years of white-paper information, incorrect design and modeling.
Key technical leader on the region's largest ADMS rollout — guiding solution selection, technology migration and grid modernization strategy end-to-end.
Built the national real-time load control platform and the SEN operator training simulator — awarded at Cuba's National Forum of Science & Technology.
Grounded in power systems engineering, sharpened with 16 professional licenses & certifications.
Universidad Tecnológica de La Habana "José Antonio Echeverría" (CUJAE).
Thesis: real-time state estimation of the SEN measurement system.
CUJAE — Development Team, National Load Dispatch. University lecturer in Calculus, Algebra and mathematical simulation with MATLAB.
Schneider Electric EcoXpert Smart Grid (2026) · Data Center Certified Associate (2026) · plus 14 more across ADMS, DERMS and grid technologies. Published author in Revista Ingeniería Cubana.
From 7 recommendations on LinkedIn.
"Ruben masterfully blends razor-sharp technical skills with strategic vision, guiding utility clients through solution selection, tech migrations, and bold, future-ready grid modernization. He doesn't just form partnerships — he fuels them."
"He was one of the principal engineers during the deployment and starting up of the new SCADA/EMS… Ruben always maintained calm during stressful moments. The company that hires Ruben will be lucky."
USA Triathlon National Team athlete and official Zoot Sports USA ambassador since 2021 — racing Ironman 70.3, full Ironman, Sprint and Olympic distances.
Top-54 age-group finish nationwide at the USA Triathlon National Championship (Olympic distance), currently ranked in the Team USA standings.
"In the grid, it's balancing generation and demand. In a race, it's balancing effort across swim, bike, and run. No matter how well you prepare — adaptability is the real competitive edge."
Balance. Real-time decisions. Resilience.
Same rules as the grid.
Strategic advisory · ADMS/DERMS/EMS · Control center modernization · Speaking